How We Help

We help CEOs turn people problems into performance wins. Our clients don’t need hand-holding—they need clarity. Using behavioral analytics and strategic consulting, we help growth-stage companies align their leadership teams, improve decision-making, and scale with confidence. No fluff. No wasted time. Just tools that work.

Who We Serve

We partner with companies in the Philadelphia - Harrisburg - DC region, typically with 50–250 employees, who are navigating:

• Fast growth that’s outpaced their leadership team

• Communication breakdowns or stalled accountability

• High-stakes hires or looming succession plans

• A gut feeling that something’s off—but no clear diagnosis

You know your business. We help you get the right people in the right seats so you can lead without friction.

Why It Works

Most leaders are solving people problems with instinct. We use data. Our approach combines behavioral science with hard-earned leadership strategy. That means you’ll stop guessing and start understanding:

• How each team member is wired

• Where friction is coming from

• What to do about it—now and long term

From hiring to succession planning, we give you insight that’s accurate, actionable, and easy to use.

Meet Beka

I’m Beka Shea - founder of Magnetic Leadership Consulting, Former Military Officer, Mechanical Engineer, and builder of bold teams.

I’ve led businesses, coached executive teams, and built systems that move companies forward. My superpower is having hard conversations with compassion. I work with smart, driven leaders who are done spinning their wheels. My background in engineering taught me to think in frameworks - but my work with hundreds of leaders taught me that no framework works without buy-in.

That’s why I combine behavioral analytics with sharp, honest leadership coaching. I’m here to help you see clearly, act decisively, and lead a team that scales with you, not against you.

Our Values

Serve First
We don’t build legacy someday, we build it moment by moment. My goal is to lead with intention, listen before advising, and offer the tools or truth that move others forward. Service is the most strategic thing I do.

Results Matter
Knowledge without action is just potential. Business requires traction, accountability, and results. That’s what I help teams build - systems and habits that create measurable wins.

Focus on Strengths
Don’t try to fix people, position them well. When leaders understand how their people are wired, they stop wasting energy on misalignment and start building momentum.

Farther Together
No great company is built alone. Collaboration, clarity, and candid conversations build teams that push past limits - together.